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Spire Announces A New Distribution Partnership With Hama

Hama, one of Europe’s leading accessories specialists, has appointed Spire Technology, a leading distributor with a strong presence in the UK market, as its official distribution partner for their extensive product line. Spire Technology already hold the UK representation for established brands such as TP-Link, Corsair, Asus and Norton.

The recent partnership is aimed to further strengthen Hama’s footprint within the UK market, whereby Spire will be distributing the full line of Hama products and will be responsible for covering all sales channels where Hama’s product are pertinent.


“We are looking forward to working closely with Spire Technology to further support our active expansion,” explains Jens Behnke, Head of International Sales Europe West, Hama Germany. “The key components to partnering with Spire Technology were based on their solid experience and successful history in the country, good channel presence and relationships in all channels. Furthermore, their effective logistics solutions and a team that understands the UK market extremely well, adds great value to our business.”


Mike Botto, Sales & Purchasing Director at Spire commented: “We are delighted to be appointed as a new distributor for Hama in the UK and look forward to taking this leading global brand to new heights in our region”. Spire Technology is an established name among distribution companies in the UK and currently deliver products to over 2000 resellers in the retail, IT and telecommunication channels. 


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